Cross-border trade insights

Japan is Taiwan's second-largest export destination, yet navigating Japanese product certification (PSE, PSC, JIS), food labeling laws, and the layered distribution system is complex. This guide gives Taiwan brands a practical roadmap for legal, successful Japan market entry.

A step-by-step guide to designing an Amazon Brand Store that builds brand equity, reduces competitor ad interference, and drives higher conversion rates for international sellers.

Everything Taiwan manufacturers need to know about the US Consumer Product Safety Commission's Children's Product Certificate (CPC) — testing requirements, certification process, and how to stay compliant on Amazon.

Amazon's Account Health Rating (AHR) score and the Account Health Dashboard are your early warning system for suspension risk. This guide explains all 7 performance metrics, the AHR score thresholds, how policy violations are weighted, and how to maintain green (healthy) status.

Choosing the wrong payment method for US B2B transactions creates cash flow risk, fraud exposure, and buyer friction. This guide covers T/T wire transfer, Letter of Credit, Wise Business, and credit term strategies for Taiwan brands selling to US distributors and retailers.

Q4 (October–December) is Amazon's highest-traffic period — and its most expensive for FBA storage. This guide covers Q4 send-in deadlines, the October–December storage fee surge, how to forecast Q4 inventory needs, and how to liquidate excess Q4 inventory in Q1 without destroying margin.

Packaging for the US market has specific legal requirements that differ from Taiwan and other Asian markets. This guide covers required label elements (UPC, net weight, country of origin, English language), Nutrition Facts panel rules for food, and design best practices for US retail shelf.

Amazon's FBA fee structure penalizes oversized and large standard-size products significantly. A small packaging change that drops your ASIN one size tier can save $1–3 per unit. This guide explains the 2024 size tier thresholds, fee differences, and how to redesign packaging to stay in lower tiers.

Choosing the wrong US 3PL warehouse creates fulfillment errors, hidden fees, and supply chain risk. This guide covers the 7 key selection criteria, what to look for in a 3PL contract, WMS technology requirements, EDI capability, and warning signs of a poorly run operation.

An FBA prep center receives your goods from overseas, inspects them, applies FNSKU labels, poly bags, bundles, and ships to Amazon FBA. This guide explains what prep centers do, typical costs, how to evaluate them, and the onboarding workflow for Taiwan-based sellers.

The US supplement market exceeds $60 billion annually, but it is heavily regulated under DSHEA. This guide explains what Taiwan supplement brands must do to legally sell in the US: GMP certification, structure/function claims, Supplement Facts panel requirements, and FDA notification.

Amazon account suspensions can destroy months of work overnight. This guide explains the main suspension types (performance, policy, authenticity), how to write an effective Plan of Action (POA), common mistakes that lead to rejection, and the reinstatement timeline.

LinkedIn is the most effective digital channel for finding US distributors, wholesale buyers, and retail chain buyers. This guide covers profile optimization, InMail outreach strategy, Sales Navigator search filters, and message templates that get replies.

Amazon Vine allows brand-registered sellers to send free units to vetted reviewers in exchange for honest reviews. This guide explains enrollment requirements, costs, how Vine reviewers are selected, and whether Vine is worth it for Taiwan brand launches.

Product bundles increase average order value, reduce per-unit advertising costs, and create differentiated listings that competitors cannot copy exactly. This guide covers Amazon's virtual bundle tool, physical bundle creation, bundle pricing strategy, and photography tips.

Amazon's Inventory Performance Index (IPI) determines your FBA storage limits. A low IPI score can cap your storage capacity and cost you sales during peak season. This guide explains the IPI formula, the four key metrics, and specific actions to raise your score.

Amazon Japan (amazon.co.jp) is the #1 e-commerce platform in Japan with 50 million active users. This guide covers FBA Japan setup, PSC/DENTOUKI compliance, Japanese listing localization, and cultural considerations for Taiwan brands entering the Japanese market.

Amazon Australia (amazon.com.au) is a fast-growing marketplace that is still less saturated than Amazon US. This guide covers FBA AU setup, Australian GST registration, product compliance (ACCC standards), and how Taiwan brands can compete against established sellers.

A US federal trademark registration protects your brand in the American market, enables Amazon Brand Registry, and is a prerequisite for many distribution relationships. This guide walks through the USPTO TEAS Plus application, class selection, timeline, and costs.

A step-by-step guide to getting lithium battery products approved for Amazon FBA — covering UN 38.3 testing, Safety Data Sheets, HAZMAT review submission, and packaging requirements for Taiwan electronics exporters.

Amazon is not the only path for Taiwan brands in the US market. eBay and Etsy each serve specific niches where competition is lower and margins can be higher. This guide covers eBay's fee structure, Etsy's handmade positioning, and which categories thrive on each platform.

Sponsored Brands Video is one of the highest-CTR ad formats on Amazon, appearing in-feed in search results. This guide covers video specs, the 6-second hook rule, product demo vs lifestyle approaches, and ROAS benchmarks for Taiwan sellers.

Landed cost is the total cost of getting a product from your Taiwan factory to a US buyer's door. Miscalculating it destroys margins. This guide breaks down every cost component, explains EXW/FOB/DDP Incoterms, and provides a worked example.

Winning the Amazon Buy Box requires more than the lowest price. This guide explains the Buy Box algorithm, when to use automated repricing tools, how to set floor and ceiling rules, and pricing strategies for Taiwan brand sellers vs resellers.